Heather Lloyd-Martin is President and CEO of SuccessWorks. Recognized as the pioneer of SEO copywriting, her book "Successful Search Engine Copywriting" is considered a complete best-practices guide to search engine writing.
1) Please give us an overview of your Searchfest Presentation.
My presentation (called “Positions for Nothing and the Clicks For Freeâ€) focuses on two things (1) clearly outlining SEO copywriting best practices and (2) providing actionable tips that people Read more [...]
Mini-Interview With Searchfest Speaker Rand Fishkin of SEOmoz
Rand is the founder and CEO of SEOmoz, a search marketing consulting firm based in Seattle, WA. Rand's best known for his work on the SEOmoz.org website, a resource that serves tens of thousands each month in the field of SEO/M. Like all good businessmen, Rand dropped out of the Univ. of Washington's business school to pursue his dream of running a small company and has never looked back
1) Please give us an overview of your Searchfest Presentation.
Originally I was thinking of covering linkbait, Read more [...]
Mini-Interview With Searchfest Speaker Dan Harbison of the Portland Trailblazers
Dan Harbison turned his long-standing love of professional sports into his current position overseeing the online marketing and branding initiatives for the Portland Trail Blazers. This includes the Official Site of the Portland Trail Blazers: trailblazers.com, the first social networking site launched by a professional sports team; IAmATrailBlazersFan.com, direct email marketing, and a myriad of Web 2.0 applications including blogs and podcasts.
1) Please give me an overview of your Searchfest Read more [...]
Mini-Interview With Searchfest Speaker Rebecca Kelley of SEOmoz
Now a search marketing consultant for SEOmoz, Rebecca has spent the last year building a presence in the SEO blogosphere and conference circuit. Although she is still constantly learning new SEO techniques, she has quickly become well-versed in link building, keyword research, generating link bait, and performing site reviews. Rebecca believes that anyone with a desire and passion to learn can grasp SEO and pick up on it quickly.
1) What's the best way to approach a complete stranger for a link?
It Read more [...]
Mini-Interview With Searchfest Speaker Matt McGee of Marchex / Small Business SEM
Matt McGee is SEO Manager at Marchex, a search and media company in Seattle, Washington. He's guided successful SEO projects for clients of all sizes and budgets, with special emphasis on traffic acquisition via organic rankings. Matt is a speaker at the Search Engine Strategies conferences, and writes about online marketing at Small Business SEM. He's a frequent contributor to several SEO/SEM forums, and is a moderator for the Small Business Ideas Forum.
1) Matt, please give us an overview of Read more [...]
Mini-Interview With Searchfest Speaker Stoney deGeyter of Pole Position Marketing
Stoney deGeyter is CEO of, and leads a spectacular team of seasoned marketing experts at, Pole Position Marketing. In business since 1998, Stoney has built a successful search marketing business by fusing the brightest minds with a penchant for personal and business integrity. Stoney is the driving force behind Pole Position Marketing’s desire to make his client’s businesses more successful than his own. He strives to ensure that the Pole Position Marketing team works cohesively on Read more [...]
Mini-Interview With Searchfest Speaker Doug Hay of Expansion +
Mr. Hay is the co-founder and CEO of Expansion Plus Inc, a leading Los Angeles-based Internet marketing and public relations firm. E+ offers full service organic search services including new media consulting, web site optimization, link building, online press releases, blogs, RSS feeds and Social Media campaigns.
1) Please give us an overview of your Searchfest Presentation.
RSS (really simple syndication) is an amazing tool to not only get your message out across the web, it also is a highly Read more [...]
Official Searchfest Press Release
SEMpdx Hosts SearchFest 07 at World Forestry Center
The Northwest's Largest Search Engine Marketing Event Draws National Speakers
PORTLAND, Ore. (February 20th, 2007) – Search Engine Marketing Professionals of Portland (SEMpdx) officially announced SearchFest 07, the Northwest’s largest conference dedicated to search engine marketing (SEM). The full-day conference will feature multiple learning tracks, workshops and expert panels to help businesses leverage SEM to Read more [...]
SEMpdx Hotseat Podcast
Feedia’s John Hartman recorded the February 13th 2007 Hot Seat Event, where we reviewed five websites in a panel format. Listen to the podcast here
Oregon Searchfest Speaker Bios Online
We have completed adding the 2007 Searchfest biographies on the SEMpdx
website.
http://www.sempdx.org/Events/Speakers_and_Topics/



