PPC Summit is the educational Search Marketing conference where you’ll learn how to turbo-charge your Search Marketing profits direct from the experts. Microsoft, Google and others lead hands-on workshops, panel discussions, training sessions, personal consulting—all designed to boost your results!

Attend this intensive, hands-on training and learn how to turn your Search Marketing into non-stop money-makers!

I’ve had terrible luck getting and keeping good and reliable handyman for my house. I have a great plumber and a great painter that I work with and but with handymen, I’ve encountered either incompetence or unreliability with several different people. So, after I realized that this social media trend is probably here to stay, I decided to tweet my need to my network to see if I could get any leads on a reliable Portland / Beaverton Handyman.

PPC Summit is the educational Search Marketing conference where you’ll learn how to turbo-charge your Search Marketing profits direct from the experts. Microsoft, Google and others lead hands-on workshops, panel discussions, training sessions, personal consulting—all designed to boost your results!

Attend this intensive, hands-on training and learn how to turn your Search Marketing into non-stop money-makers!

Portland, Ore. – January 21, 2009 – Portland’s premier search engine marketing conference, SearchFest 09, will offer attendees the newest in strategy and technological advancements within the online search marketing industry. Industry experts, such as Danny Sullivan — editor-in-chief of Search Engine Land, the leading news and analysis blog for search marketing professionals — will offer rare insight during SearchFest 09 on Tuesday, March 10, 2009 beginning at 8 a.m.

“I think it’s time for some tough love here…” Google’s Adam Lasnik

When my wife and I went house shopping back in 2002, we viewed a house in Sherwood that I didn’t think much of but my wife really liked. She expressed quite openly how that particular house would be really awesome for our family. My realtor took her aside and within earshot of both myself and the homeowners expressed to her quite directly and forcefully many different reasons why purchasing that house would be a terrible mistake. My wife was a bit taken aback with his behavior but in that one moment, he earned my business for life.

I asked some of my fellow SEMPDX’ers for some predictions and here’s what they came up with:

Adam Audette

- There will be fallout for small SEO/M shops and consultants

- Paid search will get cheaper on Google

- There will be a general tightening of belts. However, a lot of marketing dollars will flow to online search.

- Links will remain important

- Related search techniques on ecommerce sites will lose effectiveness

Many paid search campaigns are “jokes”. However, it’s not that funny when companies are throwing away big sums of money on ineffective initiatives…especially when a professionally managed effort can achieve awesome ROI. Thankfully, Brian Carter agreed to set the record straight for me.

Brian will be doing a free paid search webinar (in conjuction with SEMpdx) on 1/27/09 at Noon PST. To register, please click here.

To: SEMpdx members
Fr: Search Marketing Expo – SMX West, Feb. 10-12, Santa Clara, CA
RE: Members save $300 by registering now

Let’s do the arithmetic:

• SMX West tickets are $1195 until January 10.
• SEMpdx members get $100 off.
• You save $300 by buying your ticket this week and using your SEMpdx discount.

Don’t wait. Register Now!