Man, Google offers some great keyword research tools.  Why should I use WordStream? I think you should use our free keyword tool for the same reason I’d suggest using any other keyword tools as an idea generator. The main differentiator between Google’s external tool and our free keyword tool is that ours is a Long Tail Keyword tool – we offer a deeper list of suggestions (up to 10,000 depending on the query you start with). We also tap a variety of different data sets (ISPs, toolbars, Read more [...]

WordStream adds to their suite of free search marketing tools, introducing two new products to help search marketers better identify profitable keyword opportunities BOSTON, MA – December 16, 2009 – WordStream, Inc., a provider of keyword tools for pay-per-click (PPC) and search engine optimization (SEO) efforts involving large numbers of keywords, today launched a pair of tools designed to help businesses identify and optimize highly profitable keyword niches. WordStream’s Read more [...]

December 8, 2009 - Tuesday night’s SEMpdx educational event with CMD Agency’s Darcie Meihoff and Dean McBeth provided a wealth of great information, not only on how to integrate search and PR but how to avoid some pitfalls along the way. Darcie shared some SEO best practices that PR professionals should adopt.  She emphasized several key points including writing for users rather than search engines, which will make your content more attractive.  Another vital point she made was to focus Read more [...]

Shamelessly ripping off Lisa Barone’s post of last week, I waded through a list of 6,819 unique search engine queries to the SEMpdx website in order to share with you some interesting nuggets: Joanna Lord (88 searches #4 most searched query):  Many more people searched for Joanna on our site, based upon one e-interview, than me even though I’ve written the bulk of the content.  So, to let everyone know: JOANNA LORD ISN’T AFFILIATED WITH SEMPDX (THOUGH SHE SPOKE AT OUR LAST SEARCHFEST Read more [...]

In conjunction with the upcoming SES Chicago Search Conference next week, I'm fortunate to have the opportunity to ask questions of a Local Search Industry Leader Jeff Ferguson from Local.com. Local Search is one of the hottest "need to know" trends in search marketing and if you're not familiar with local search SEO, you and your clients are the worse for it. Please give me your background and tell me what you do for a living. Jeff Ferguson Local.com Sr. Director, Online Marketing  Jeff Read more [...]