Have you heard that it's important to "optimize your content for search engines" - but you have no idea how to do it? Do prospects visit your site and leave without buying? Now, you can take control of your site - and learn the secrets to creating top-positioned Web content that informs, engages - and makes your company money! Even if you're not a copywriter or a "techie," you can learn how to create persuasive, high ranking SEO content for your business. The training is split into two parts: Read more [...]

Bend WebCAM, the mind-blowing Web, Creative and Marketing conference scheduled for September 30 – October 1, 2010 has added yet another amazing speaker to its already stellar line up. Jason Bagley, Creative Director on Old Spice’s world-famous “The Man Your Man Could Smell Like” campaign has been confirmed as a keynote speaker on Thursday, September 30 at the Tower Theatre in downtown Bend, Oregon. As a Copywriter and Creative Director for Wieden + Kennedy in Portland, Bagley has helped Read more [...]

At my Pubcon hosting session last November, I predicted that Google would make page load time a ranking factor in 2010. The very next day in his PubCon session, Matt Cutts made the announcement that speed as a ranking factor would be coming soon, and Google did make that happen in April of this year. No, I'm not some sort of a search heretic ;)  - It just made sense to me that since they were putting such emphasis on speed for Ad Words Quality Scores for so long, that making a factor for organic Read more [...]

"What does it take to be successful in Social Media? For that matter, how do you even measure success? What are the right ways, and the wrong ways, to participate? "Social Media" is now a catch phrase that's come to mean many things, and there are millions of people Twittering, Digging, Buzzing and Stumbling their way through the day, but do they know where they're going? Do they have a goal in mind, or even know know why they're doing it? What does it take to be successful in Social Media? Read more [...]