Jeffrey Pruitt

President, SEMPO
Executive Vice President, Corporate Partnerships, iCrossing

Serving as Executive Vice President, Search, Jeffrey Pruitt focuses on iCrossing's strategic relationships, including those with leading search engines, technology partners, advertising agencies, and Fortune 500 accounts. In addition, Jeffrey provides leadership to all of iCrossing's business groups to ensure high quality service and delivery to their valued customer base.

Jeffrey joined iCrossing in 1999 and served in executive roles as Chief Financial Officer and Director of Business Development. Prior to iCrossing, he served as CPA with the Arthur Andersen Auditing Division in Arizona. He was promoted to the Arthur Andersen Investment Consulting Division, where he advised on asset allocation decisions for a $2.5 billion fund, and serviced multiple large and small cap clients.

Jeffrey is an active member of the search marketing community, having served as a Board member and officer of the Search Engine Marketing Professional Organization (SEMPO) for several years. Jeffrey is a CPA and NASD Series 65 certified. He is a member of the American Institute of Certified Public Accountants and the Arizona Society of Certified Public Accountants. He graduated from Arizona State University with a Bachelor's degree in Accountancy.