Colleen Wright has been a marketing professional since 1989. She designed her first website in 1997 and has been optimizing websites since 2001. Colleen holds the Advanced Search Engine Marketing Strategies Certification from The Search Engine Academy where she is an associate/trainer. In addition to being the agency owner of Response Interactive LLC, she is a member of the education committee for the Search Engine Marketing Professionals Organization (SEMPO), a member and active volunteer for SEMpdx and the Online Marketing Director for Portland Female Executives. Colleen regularly attends SEO conferences such as SMX Advanced, PubCon and private Search Engine Academy continuing education events to maintain her cutting edge knowledge of search engine marketing techniques.