SEM Six Pack – Scott Hendison – WordPress Secrets
Scott is the president of Search Commander, and here is his presentation.
Search engines prefer blogs – structured for SEO perfection.
Feeds, sitemaps, pings, frequent content additions, social aspects provide better user experiences.
SEMpdx chooses WordPress. RSS – Publisher controls what goes out over the feed. Builds Loyalty & Return visitors.
Every WordPress Category has a feed. Ping friendly – ping when new content is added to site – done automatically in WordPress.
Social networking plugin: “Add This”. Author recognition–Profile Page.
“Get Author Profile”. Poll Plugin–”Democracy”. Blog Comments, Sphinn.
Link Text Plugin — “Related Posts”. Static Sitemap Generator.
“Headspace 2″ –Titles, Descriptions & Keywords. Post Level Control – Greg Boser Plugin.
