With the rise of Google's universal search, search engine marketers are going to have to be craftier to make sales / generate leads. Clearly, people who have never thought of using video in SEM (including me) are going to have to adapt to this new landscape. Above is my first affiliate video. Pretty cheesy huh? However, I have "found" targeted traffic that I wouldn't have gotten any other way. Below is a video I made to advertise a job opening at the company that I work for (S.R. Clarke Read more [...]