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Home SEMpdx Search Marketing Forum Search Specifics Conversion Tracking or Goal

Conversion Tracking or Goal

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oakley

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8:57 am July 23, 2008
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I use Google analytics to track goal conversions on our site. We also run a fairly extensive AdWords campaign, and have used the Conversion Tracking feature in past, but don't currently have it enabled.

Does anyone have input on what "best practices" are regarding tracking? Both…? Only one…? Other methods? I'd prefer to make our Google tracking as light as possible, but still get strong results.

Thanks,

Adam
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