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Google pushing Content Targeting

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Admin

Tom Hale

Tom Hale

posts 68

9:00 am July 23, 2008

I got a call from Google a few days ago. That isn't an everyday occurrence. Basically they wanted to know what I thought of Content Targeting and to tell me about some new tools as well as what was upcoming with AdWords Content Targeting.

Obviously they are making a push. The news of upcoming site transparency and reporting to go along with the relatively new site exclusion feature is welcome, and will indeed make AdWords Content Targeting more effective.

It will be interesting to see if any of the SEMpdx attendees at SMX had any sense of a AdWords Content Targeting push from Google.

Tom Hale
Internet Strategist – AdWords Specialist
http://ThomasCreekConcepts.com/

Tom Hale, AdWords Specialist, www.ThomasCreekConcepts.com



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