NOTE: September’s event is the 3rd Tuesday of the month, due to the Labor Day holiday, and will be held at the Eastside Exchange Building on 123 NE 3rd Avenue, instead of our usual venue.
Please join SEMpdx and event sponsor Upsource on Tuesday, September 15, 2015 in the Eastside Exchange Building’s Powerhouse Conference Room. We will be featuring David Mihm from Moz, who will be presenting The Key Local Search Developments of 2015.
Synopsis
Now that mobile search has officially surpassed desktop search volume, and that the majority of mobile searches are local, the case could be made that local search is the most important discipline to master in all of organic digital marketing.
Join Moz’s David Mihm for this action-packed crash course in the Key Local Search Developments of 2015!
Main Takeaways
- Current high-level best-practices optimizing brick-and-mortar businesses in Google
- Key considerations for location-based mobile efforts
- Important platforms beyond Google you should be paying attention to and why
- There will also be plenty of time for Q&A to ensure you leave with your own customized takeaways!
Speaker Bio
David Mihm is Director of Local Strategy at Moz. He co-founded GetListed.org, which he sold to Moz in November 2012. His annual Local Search Ranking Factors project is among the most important studies of Local SEO.
David previously served on the SEMpdx Board of Directors as Director of Partnerships from 2008 – 2010 and SearchFest Director in 2011. He currently serves on the SEMpdx Advisory Board.
Follow David on Twitter at @davidmihm.
Sponsor
Special thanks to September’s event sponsor, Upsource, for providing our meeting space, pizza from Sizzle Pie and beer/wine for everyone!
Date and Time
Tuesday, September 15, 2015
5:00 pm to 7:00 pm. Presentation starts at 5:30pm
Location
Eastside Exchange Building’s Powerhouse Conference Room — see map
123 NE 3rd Avenue
Portland, OR 97232
Parking & Transit
There is a parking lot attached to the Eastside Exchange building, and street parking is available around the venue (free or $1.60/hour until 7PM depending on the location). Portland Streetcar (CL Line) stops are several blocks away on NE MLK Blvd. (southbound) or SE Grand Ave. (northbound), the MAX stops a half mile north at the Oregon Convention Center. Bus stops in any direction are also within several blocks (Routes 6, 12, 19 & 20). And don’t forget about Uber and Lyft!
Tickets
Early Bird member tickets start as low as $20! Prices go up on September 8th, so get ‘em early.
Robert Frost was the Director of Events for SEMpdx from 2014 to 2022. He has over 15 years of experience in digital marketing, with a focus on Paid Media across many verticals, and over 20 years of management experience. Robert is currently the Director of Professional Services at Odysys, a SaaS provider for the hospitality industry. He is also the founder and principal of RPerro Media, where he consults with small businesses on their digital marketing initiatives. Robert was previously the Director of Media Operations at Ethology, a full-service digital agency, and also served as the General Manager of Ethology’s Portland office.
Outside of digital marketing, Robert is an avid wine enthusiast, foodie, and fitness fanatic, and can often be found wine tasting, checking out the city’s amazing restaurant scene, in the gym, or running on Portland’s beautiful riverfront and woodland trails.