Content Marketing Strategy: Creating an Effective Plan for Your Blog

Despite peak buzz twenty years ago (per the image above), blogs have continued to demonstrate value to brands, particularly in creating impact in the realm of search engine optimization (SEO). When coupled with strategic keyword research and...

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Do Better G…

Customer service has been a severe challenge to both businesses and consumers over the years - and no company - no matter how large they are, is immune from it. It would seem it is Google's turn with subpar customer service. Years ago, a digital...

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2024 Digital Marketing Predictions including SEO, SEM, and Social Media Trends

The digital marketing landscape is constantly evolving with innovative technologies, platforms, and strategies. As we enter 2024, I have taken the liberty to synthesize and simplify several key trends that will shape digital marketing over the...

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