Content Strategist – Convince & Convert

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Anna HrachAnna is a content strategist who tackles clients’ toughest marketing problems with the tenacity and fearlessness of a honey badger. Not like a mean one, though. More like the nice, non-bitey kind.

For more than a decade, she’s developed super-smart content strategies for companies ranging from up-and-coming startups to Fortune 500s. Her experience spans a range of industries, including pharmaceuticals, beauty, healthcare, hospitality, insurance, consumer packaged goods, banking and education. She’s also helped build content departments at three different agencies.

When she’s not dotting the i’s and crossing her t’s, you’ll find Anna living up to the old “work hard, play hard” adage. Sometimes, that means throwing some seriously crazy weights around at the gym, while crushing her latest lifting PRs. Other times, that means sneaking away for the occasional ditch day at Disneyland, but we don’t judge. Contrary to what some might think, she also knows how to unwind, too. There’s nothing she loves more than a relaxing weekend full of video games, happy hours with friends, hanging out with her husband and couch time with her dog and cat.