cari o'brian

Cari O’Brien is an experienced content marketer with more than 15 years in the digital marketing industry. As a consultant, speaker and content creator, she finds great joy in helping connect her clients with their dream customers. And, as a former lawyer, she enjoys geeking out over the intersection of generative AI and the rules and regulations regarding its use.

Cari is the founder of Custom Content Solutions ( and the creator of the Connection Copywriting Method. When she’s not working, she’s most likely hanging out with her gamer son, immersing herself in something Disney-related or planning her next big adventure.