Rachael Gerson

Product Marketing Manager, Testing & Optimization – Google

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Rachael Gerson

Rachael Gerson is a Product Marketing Manager at Google, where she leads testing and optimization efforts. Prior to Google, Rachael led the analytics division at SEER Interactive, a Search Agency based in Philadelphia. She has an extensive background in marketing, search engine optimization, and analytics. Rachael’s work developing tracking recommendations and strategies has always focused on aggressively pursuing the most positive and tangible ROI possible.

Rachael frequently speaks about the basics of analytics and SEO and the role the two play in the broader spectrum of marketing and advertising.

Rachael has a BS in Marketing and Business Law from Villanova University.