Please join us on Tuesday, June 4*, at the Lucky Labrador Brewing’s Quimby Beer Hall as we welcome Sean McEntee, Senior Director of Client Services at 3Q Digital, who will be presenting “Make YouTube Your Newest Performance Channel”.
*Event is one week earlier than our usual second Tuesday of the month.
Video has replaced mobile as the biggest buzzword in marketing channels, but few marketers understand how to effectively use YouTube’s entire suite of capabilities, including new releases focused on direct response. Sean will break down the platform’s most under-valued features and lead marketers through a workshop that will help them effectively integrate YouTube into their multi-channel campaigns.
- Which campaign types to utilize for direct response video ads
- What makes an effective YouTube ad
- How to prevent ineffective spend from ending your test early
- How to scale your successful video campaigns
- Skills Level: Intermediate YouTube/Video Ads experience
Sean McEntee is a Sr. Director of Client Services at 3Q Digital, which he joined in November 2013 after working at Performics and iProspect. Sean holds degrees in Interactive Media from DePaul University and Business Administration from Linkoping University. When he’s not helping innovative companies grow, Sean enjoys traveling, building computers, and fondly recalling that one time the Golden State Warriors blew a 3-1 lead to the Cleveland Cavaliers.
Date and Time
Tuesday, June 4, 2019
5:00 pm to 7:00 pm. Presentation starts at 5:30 pm.
Lucky Labrador’s Quimby Beer Hall — see map
1945 NW Quimby Street
Portland, OR 97209
Parking & Transit
There is a small parking on on-site, but don’t expect there to be any available spots. Street parking is available around the venue (4 hours free within signed areas) and metered parking available to the west ($1.60/hour until 7:00 pm). The Portland Streetcar stops 3 blocks south on NW Northrup, and several bus stops are also in the area.