Anna Hutson

Anna Madill, Avenue Agency

Anna Madill is the Founder and CEO of Avenue, a digital marketing agency that empowers growth-minded and purpose-driven companies to make a difference in the world through results-driven digital marketing, strategic problem-solving and exceptional customer service. Avenue’s proprietary marketing products and custom services help brands and businesses of all sizes grow sustainably and successfully. Prior to founding Avenue, Anna held a variety of executive leadership roles at regional digital and full-service agencies.

Anna is passionate about having a meaningful impact on our community through volunteerism and currently serves on the Statewide Board of Directors for SMART (Start Making A Reader Today). Anna is also a speaker and instructor for organizations such as the American Marketing Association, SEMpdx, ACT -W, Clark College and Portland State University on the topics of digital marketing, entrepreneurship and women in technology.

Mike Rosenberg, Veracity

Mike Rosenberg brings experience and passion from two distinct, yet similar, career paths in sports business marketing and online marketing. As CEO of Veracity, a general marketing firm with an emphasis in traditional and online public relations, Mike offers his vast knowledge of digital marketing, performance-based advertising and media agency experience to audiences.

This Portland, OR. native has extensive digital marketing, event and sports marketing experience — holding past executive positions at ethology, EngineWorks, Inc., Oregon Sports Authority and Global Events Group. In 2005, Mike received the Portland Business Journal’s “Forty Under 40” award, which recognizes exceptional executives under the age of 40.

Ben Lloyd

Ben Lloyd, Odysys

Ben Lloyd is developing the customer success team at Odysys, a SAAS company focused on the independent & boutique hotel market. Ben’s search engine marketing experience is being leveraged to build a world-class SEO & inbound marketing program for Odysys’ customers. Prior to Odysys, Ben founded Portland search engine marketing agency Amplify Interactive in 2003, which was sold to Add3 of Seattle in 2013. Ben started his SEO/SEM career in 1999 working his way through two traditional marketing agencies before launching Amplify Interactive in 2003. Prior to it’s acquisition by Add3, Amplify Interactive  grew to become a leading Portland area boutique SEM firm working with some of the most recognized brands in the silicon forest.

Ben is a co-founder of SEMpdx and has served on the board in a number of roles including President since the group’s inception in 2006. Ben has spoken at a multitude of digital marketing conferences and local area business seminars on search engine marketing. Ben enjoys college football (Go Beavs!), owns a pinball machine, likes to golf when he can, bike commuting when the weather’s nice, and knowing more about Portland than you do…

Alan George

Alan George, Weir ESCO

With over 25 years of experience working for manufacturers serving the mining and infrastructure markets, Alan George is currently part of the global marketing team at ESCO Group LLC (a division of the Weir Group) in Portland, Oregon. He previously managed marketing efforts at Columbia Steel Casting Co., Inc.

Early in his career, he was a sales and project manager for Promotion Products, Inc., where he managed portable trade show properties for Microsoft Corp. Alan is a native Oregonian.


David Mihm, Tidings

David Mihm is first and foremost an advocate for sustainable digital marketing techniques for small businesses.  In 2012, he sold his former company to Moz, and grew Moz Local to over 60,000 locations in under two years.  He’s a co-founder of the Local University conference series.

David’s Local Search Ranking Factors survey is among the most important studies of Local Search Engine Optimization, and he has spoken regularly about local search marketing at conferences around the world—and here in Oregon!

David now runs Tidings and writes about Local Search his own blog, Mihmorandum and in his weekly newsletter, Minutive.  He’s served SEMpdx in many capacities and currently sits on the Advisory Board.

Heather Lloyd-Martin

Heather Lloyd-Martin, SuccessWorks SEO Copywriting

Described as a fast-talking, fiery redhead, Heather Lloyd-Martin is a 20-year marketing veteran, a recognized author and considered the pioneer of SEO copywriting. Recognized worldwide as a first-generation search marketing expert, her life is split between watching the search engines dance and pinpointing the exact direct response copywriting strategies that make people buy.

Career highlights include:

  • Profiled in the book Online Marketing Heroes as the pioneer of SEO copywriting.
  • Immediate past-chair of the Direct Marketing Association’s Search Engine Marketing Council.
  • Developer of the SEO Copywriting Certification program, the only industry-endorsed training program teaching SEO Copywriting best practices.
  • Voted one of 2012?s Top Women in SEO.
  • Advisory board member of SEMpdx, and serves on the board of American Writers and Artists, Inc.
  • Quoted and cited in many publications, including The Huffington Post, Target Marketing Magazine, Entrepreneur Magazine and others.

Presenting at industry events is one of Heather’s passions, and she’s frequently crossing time zones en-route to her next speaking gig. You can see her speaking at Darden School of Business,Search Engine StrategiesSMXSmall Business Marketing Unleashed, PubCon and a host of other events. In her spare time, she enjoys crazy-making travel, grueling workouts, Starbucks extra-hot soy lattes and hanging out with her husband, two dogs and one cat in West Linn, OR.

Lisa Williams

Lisa Williams-Scott, When Everybody Clicks

Lisa Williams-Scott is a 28-year veteran of digital marketing and the author of “When Everybody Clicks: Sustainable Digital Marketing”.

She has been featured in Kiplinger Magazine, Glamour Magazine, Boston Globe, and The Oregonian. Lisa is on the SEMpdx (Search Engine Marketing Professionals of Portland Oregon) Advisory Board. She judges the US Search Awards and Business Tech Awards.

She speaks at conferences on the topics of healthcare, digital strategy, marketing integration, team development, and leadership.


Matthew J. Brown

Matthew Brown, MJBLabs

Matthew Brown is a search marketer and product aficionado. Currently, his focus is helping clients to develop product lifecycle process around organic search and visibility, to keep companies on the competitive edge of audience development.

His previous venture was AudienceWise, acquired by SEOmoz in 2012. AudienceWise specialized in search engine optimization for publishers and news sites, data-driven marketing, and semantic web strategy. He has worked with some of the most complex sites on the web, including,, American City Business Journals, Sports Illustrated,, United Press International, Oregon Public Broadcasting,, University of Phoenix, and

Prior to launching AudienceWise, Matthew was Director of Search Strategy for the New York Times Company from 2005-2010. His area of focus was driving the research and technology side of the search marketing effort for and The Boston Globe ( After joining the New York Times Co, his team helped exponentially grow search traffic to the newspaper’s websites.

Kent Schnepp

Kent Schnepp, Odysys

Kent Schnepp is CEO and Founder of Odysys, a digital marketing platform designed to help boutique hotels drive more direct bookings. Prior to Odysys, Kent was Vice President of Sales at ethology, a full service digital marketing agency. In 2006 Kent co-founded EngineWorks, a data-driven search marketing agency located in Portland, Oregon. As Co-Founder and Chief Strategy Officer at EngineWorks, Inc., a Portland-based professional search marketing company specializing in Search Engine Optimization, Paid Search Marketing, and Social Media Marketing. EngineWorks was acquired by Ethology in February 2011.
Kent has over 14 years of internet marketing experience working with top-tier clients such as U.S. Bank, Lifelock, InterContinental Hotels & Resorts, RockResorts, BBC, Home Depot and EJ Gallo.
Kent was also recognized as one of the top Forty Under 40 executives by the Portland Business Journal.
Tom Hale

Tom Hale, PPC Specialist Thomas Creek Concepts

Moderator and Rabble Rouser for SEMpdx Forums
ex-Top Contributor in AdWords Help Forum
Owner – Thomas Creek Concepts – A Google AdWords Certified Partner

Portland State University Scholars Program – English Major (Wordsmith)
Food & Beverage Management (Bottom Line Business Savvy)
Retail Sales (Sales Skills)
Financial Services (Hardcore Sales Skills)
Online Music Promotion, for the love of it (That is How I Discovered AdWords)
Professional AdWords Manager (Unique Skill Set = Success)

Mark Knowles

Mark Knowles, Pixelsilk

With decades of experience and hundreds of software and Web development projects under his belt, Mark Knowles has an in-depth understanding of Web design, development, marketing and search engine optimization (SEO).
His professional background includes developing technology solutions for companies such as JELD-WEN, Intel, adidas Golf, PacifiCorp and many others. And as an entrepreneur, Mark has built several technology companies into multimillion-dollar organizations.
During the past several years, Mark’s focus has been founding and developing the first-ever SEO-friendly content management system (CMS), Pixelsilk. At Pixelsilk, Mark leads a team that combines the Web CMS with SEO best practices for client websites across the globe.
In addition, Mark is also a speaker at leading search marketing conferences including Search Engine Strategies™ (SES), Search Marketing Expo™ (SMX), PubCon™ and others. He also serves as an advisory board member at SEMpdx in Portland, Ore., and is co-chair of the annual Bend WebCAM (Web + Creative Marketing) Conference.
On a personal note, Mark Knowles is known for having a relentless energy and a passion for craft beer.
Dan Sundgren

Dan Sundgren, FreeGren Digital

Dan has been immersed in digital media and search marketing for over 18 years and is actively involved in the Digital Marketing Industry here in the Silicon Forest. His work with F500 clients as well as Small Business has forged a passion for being both strategic and tactical. His North Star is getting things done with the client’s best interests at all times. Having managed over $500M in paid search and digital media and being a part of the original team that opened the first office for Google here in Seattle back in 2003, Dan brings a seasoned but down to earth approach to executing marketing programs. On the client side he has sat on both the Google and Bing Client Advisory Councils. He is still an active advisor to SIC, NWIAG and SEMpdx with a passion for networking and helping out the Digital Community. Dan has spoken at events such as SearchFest, SMX Advanced, Pubcon and SES and thoroughly enjoys sharing his experiences and insights with others as well as finding out every day how much there is to learn.

Ian Lurie

Ian Lurie, Ian Lurie Consulting

Ian Lurie is a digital marketing consultant in Seattle, WA. He has a twenty-seven-year intolerance of trendy concepts and nonsense.

Previously, Ian was CEO at Portent, a digital marketing agency he founded in 1995. He sold it to Clearlink in 2017. He’s now on his own, consulting for brands he loves and speaking at conferences that provide Diet Coke. He’s also trying to become a professional Dungeons & Dragons player, but it hasn’t panned out.

He’s written three books about marketing, and has sold over 20 copies.

Anne Kennedy

Anne Kennedy, Outlines Venture Group

SES Advisory Board; International Search Strategist, Author – A search marketing industry thought leader, Anne co-authored the first book on international SEO and PPC, Global Search Engine Marketing (Pearson Que February 2012). After providing search engine consulting to hundreds of companies—including Hearst Newspapers, Philips Lifeline, and Dunkin Donuts—and launching dotcoms Zillow and Avvo online, she formed an international online marketing consortium with Nordic eMarketing in Reykjavik, London, Stockholm, Rome and Beijing. Anne was a founding member of the board of directors for, acquired by publishing giant R.R. Donnelly in 2011.

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