Ira Pasternack – June 2016 Member of the Month

Ira Pasternack – June 2016 Member of the Month

It’s JUNE! Summer is finally here and so is our next Member of the Month, Ira Pasternack! Ira has been a member of SEMpdx since February 2012 and is the President of Pasternack Marketing, which is a Portland-based agency that helps businesses with their digital presence. We asked Ira to tell us a little more about himself and his history with SEMpdx. Check out his answers! About Ira Pasternack Area(s) of Expertise PPC, SEO, Web / App Development What do you like most about Digital Marketing and why? “I enjoy helping small...Read More...
Apply Now to Join the SEMpdx Board of Directors

Apply Now to Join the SEMpdx Board of Directors

The SEMpdx Board of Directors works hard to create and maintain an organization that’s meaningful, dynamic, and meets the needs of its members. Over time, board members change positions on the board, as well as leave the board to pursue other opportunities. As board members leave, it creates an excellent opportunity for SEMpdx members to join the board, bring new ideas, and help craft the future on our organization. We currently have 3 openings on the SEMpdx Board of Directors: The Volunteer Director position involves proactively working with...Read More...

Members Appreciation Workshop & Event – SEMpdx Event Recap

May 10, 2016 – SEMpdx members were in for a treat this week at the annual Members Appreciation event.  Dennis Yu, CTO at BlitzMetrics, joined us Tuesday for two sessions: an afternoon workshop on Facebook growth hacks and an evening presentation on social and SEM hacks. The members-only workshop was a truly hands-on event where attendees had laptops out and were guided through Dennis’ growth tactics step by step using the “dollar a day” technique for their own specific advertising campaigns.  The goal was for everyone to implement by the end...Read More...
Kari Schroeder – May 2016 Member of the Month

Kari Schroeder – May 2016 Member of the Month

May brings us sunny days full of flowers, drinking beer outside, and a new Member of the Month. Kari Schroeder is the SEM/SEO Coordinator at DiscoverOrg, which provides sales and marketing software through their headquarters in Vancouver, WA. We asked Kari the most important questions and have shared her answers here. About Kari Schroeder Area(s) of Expertise Analytics, PPC, SEO What do you like most about Digital Marketing and why? “I love that I can directly track all of my efforts and make changes accordingly, there’s not a lot...Read More...
It is time to Engage!

It is time to Engage!

SearchFest to change conference name to Engage for 2017 The final act of this year’s SearchFest was to announce that SearchFest as we know it would be ending. This was a dramatic jest as the event will continue in 2017, but under another name. However, the event as we know it is changing. SearchFest is no longer. Why? The industry is changing and you either change or die, right Alan (Deutschman or George take your pick)? Why change the name? SearchFest is so much more than search. We can justify using “search” in just about every...Read More...
Rachel Schmidt, Upsource – SEMpdx Volunteer of the Quarter

Rachel Schmidt, Upsource – SEMpdx Volunteer of the Quarter

The volunteers of SEMpdx are what help our nonprofit organization be successful. Without the hard work and dedication of our volunteers, SEMpdx would not be able to impact our industry and community at the same level or put on the monthly and annual events that we do. So much so that SEMpdx decided these fantastic individuals deserved to be recognized for their above and beyond contributions to our organization. The SEMpdx board has selected Rachel Schmidt of Upsource as our inaugural Volunteer of the Quarter in recognition of her impactful...Read More...