7:30am – 9:00am
Governor Ballroom 4th floor
Breakfast & Registration
9:00am – 9:50am
Governor Ballroom 4th floor
“Morning Keynote – Governor Ballroom – 4th Floor”
Keynote Title:
Speaker:
Ellie Mirman, Crayon
Introduced by:
Anna Hutson
10:00am – 11:00am
Governor Ballroom 4th floor
Topic: CRO (Deep Dive)
Session Title:
Description:
Speakers:
Jeremy Epperson, 3Q Digital
Moderator:
Garrett Browne
Grand Ballroom 3rd Floor
Topic: SERPs + Rankings
Session Title:
Description:
Speakers:
Kellie Gibson, STAT Search Analytics
Ashley Ward / Olga Andriyenko, SEMrush
Moderator:
Kevin Getch
11:00am – 11:30am
Break – Grand + Governor Ballrooms
11:30am – 12:30pm
Governor Ballroom 4th floor
Topic: Local (Deep Dive)
Session Title:
Description:
Speakers:
Greg Gifford, DealerOn
Moderator:
David Mihm
Grand Ballroom 3rd Floor
Topic: The Funnel
Session Title:
Description:
Speakers:
Jose Cebrian, Merkle
Stephen Williams, Fox Networks Group
Moderator:
Lisa Williams
12:30pm – 1:30pm
LUNCH
1:30pm – 2:30pm
Governor Ballroom 4th floor
Topic: Digital PR
Session Title:
Description:
Speakers:
Lexi Mills, Shift6
Amy Rosenberg, Veracity
Moderator:
Garrett Browne
Grand Ballroom 3rd Floor
Topic: Paid
Session Title:
Description:
Speakers:
Caitlin Halpert, 3Q Digital
Aaron Levy, EliteSEM
Moderator:
Ryan Campbell
Renaissance Room – 3rd Floor
Topic: SEO Automation
Workshop Title:
Description:
Speakers:
JR Oakes, Adapt Partners
Moderator:
SEMpdx board member
2:30pm – 2:45pm
Break – Grand + Governor Ballrooms
2:45pm – 3:45pm
Governor Ballroom 4th floor
Topic: Enterprise SEO
Session Title:
Description:
Speakers:
Eli Schwartz, SurveyMonkey
Marcus Tober, Searchmetrics
Moderator: Scott Fish
Grand Ballroom 3rd Floor
Topic: Paid Social
Session Title:
Description:
Speakers:
Susan Wenograd, Aimclear
Merry Morud, Aimclear
Moderator: Ryan Campbell
Renaissance Room – 3rd Floor
Topic: Local Listings Troubleshooting
Workshop Title:
Description:
Speakers:
Joy Hawkins, Sterling Sky
Moderator:
David Mihm
3:45pm – 4:00pm
Break – Grand + Governor Ballrooms
4:00 pm – 4:50pm
Governor Ballroom 4th floor
Keynote Title:
Speaker:
Marty Weintraub, Aimclear
Introduced by: Todd Mintz
5:00 pm – 6:00pm
Governor Ballroom 4th floor
Happy Hour
6:00 pm – 10:00pm
After Party
Day 2
9:30am – 10:20am
Governor Ballroom 4th floor
Topic: Mobile / Future Tech (Deep Dive)
Session Title:
Description:
Speakers:
Cindy Krum, MobileMoxie
Moderator: Anna Hutson
Grand Ballroom 3rd Floor
Topic: Sponsored Track
Session Title:
Description:
Speakers:
Moderator:
10:20am – 10:35am
Break – Grand + Governor Ballrooms
10:35am – 11:25am
Governor Ballroom 4th floor
Topic: Technical SEO
Panel Title:
Description:
Speakers:
Alexis Sanders, Merkle
Jamie Alberico, Arrow Consulting
Moderator: Matthew J. Brown
Grand Ballroom 3rd Floor
Topic: Sponsored Track
Session Title:
Description:
Speakers:
Moderator:
11:25am – 11:40am
Break – Grand + Governor Ballrooms
11:40am – 12:30pm
Governor Ballroom 4th floor
Topic: Content Marketing (Paid Component)
Panel Title:
Description:
Speakers:
Kane Jamison, Content Harmony
Stephanie Briggs, Briggsby
Moderator: Garrett Browne
Grand Ballroom 3rd Floor
Topic: Sponsored Track
Session Title:
Description:
Speakers:
Moderator:
12:30pm – 1:30pm
Governor Ballroom 4th floor
Lunch
1:30pm – 2:30pm
Keynote Topic: Brand / Customer Experience
Keynote Title:
Speaker:
Dana DiTomaso, Kick Point Inc.
Introduced by:
???
Governor Ballroom 4th floor
2:30pm – 3:30pm
Governor Ballroom 4th floor
Keynote Topic: Influencer / Social
Keynote Title:
Speaker:
Rand Fishkin, SparkToro
Introduced by:
Alan George
4:00pm – 7:00pm
Pub Crawl Begins
Instead of going home after the conference, the SEMpdx board and conference speakers are inviting you to join them in a pub crawl of Portland’s best brewpubs. We’ll likely hit 10 barrel, Deschutes, Rogue, Bridgeport, and Back Pedal, but the itinerary is not yet finalized. When it is, a schedule will be posted here.
