Registration and Breakfast
Opening Remarks and Welcome
Opening Keynote
Speaker: Cindy Krum
Session Title: The Future is Now – Responding to Google’s AI Changes with SEO
Track: SEO
Speaker: Ruth Burr Reedy
Session Title: How to Stop Worrying and Love GA4
Session Description
Track: Paid
Speaker: Kirk Williams
Session Title: Google Shopping Feed & Campaign Tips to Rule PMax, Shopping Ads, The World…
Session Description
Track: Other
Speaker: Rachel Heseltine
Session Title: “It’s coming from inside the business!” Lessons from an experienced in-house marketer
Session Description
Track: SEO
Speaker: Carolyn Shelby
Session Title: Using Automated Articles Successfully: Is it Possible?
Session Description
Track: Paid
Speaker: Marty Weintraub
Session Title: GPT-Amped B2B & B2B2C Dossier Marketing: Automated LinkedIn/Sales Navigator Hacks to Build Brands & Crush Conversion
Session Description
Track: Other
Speaker: Max Prin
Session Title: What does Technical SEO look like in 2023?
Session Description
Lunch
Track: SEO
Speaker: Lily Ray
Session Title: SGE: New Features in Google Search & How to Respond
Session Description
Track: Paid
Speaker: Frederick Vallaeys
Session Title: How to use GPT to do PPC better and faster
Session Description
Track: Other
Speaker: Lauren Teague
Session Title: Amplify and Atomize: Use AI to Turn a Single Idea into a Month’s Worth of Content
Session Description
Break
Track: SEO
Speaker: Dave Rohrer
Session Title: Creating Actionable SEO Deliverables
Session Description
Track: Paid
Speaker: Dave Roth
Session Title: Digital Marketing Playbook for B2B Brands
Session Description
Closing Keynote:
Speaker: Rand Fishkin
Session Title: The End of Marketing Attribution
Session Description
Closing Remarks & Wrap up
Wrap Party
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