John Andrews is an Search Marketing and Competitive SEO consultant based in Seattle. In the mid 1990s he pioneered the use of SEO for dissemination and utilization of government funded medical research, demonstrating search as a highly efficient means of reaching health information consumers.

In 2002 he decided search optimization was not only more rewarding but also more challenging than his unfinished dissertation in Biomedical Engineering. John owns and operates hundreds of domains, and consults to businesses and fast-growth brands on the competitive aspects of web publishing, especially search marketing/SEO as business strategy. John authors the SEO insider blog