Bing Ads Global Community Engagement – Microsoft

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Frances Donegan-RyanFrances has a passion for translating complex technical concepts into simple messages. In her current role, she’s applying her seven years of experience in technology and search marketing to good use: rallying a community of SEM pros and avid users to help her spread the word about Bing Ads. “Often people are uncomfortable with technology like search because they don’t understand it,” Frances said. “I like to make search as accessible as possible.”

When she’s not creating compelling educational materials about Bing Ads, helping to inform businesses and agencies about the benefits of search marketing, Frances is likely to be traveling. She’s visited close to 40 countries (and counting), and plans two to three international trips every year.