May 2017 – Members Appreciation, with Larry Kim

May 2017 – Members Appreciation, with Larry Kim Please join us on Tuesday, May 9 in the Heritage Room at BridgePort BrewPub as we welcome Larry Kim, founder of WordStream and founder/CEO at Mobile Monkey, who will be presenting “Content Marketing Moneyball”. The content marketing bandwagon is ridiculously crowded and the vast majority of your efforts go nowhere – 99.9% of content gets fewer than a thousand shares and the average conversion rate from all this stuff is less than 1%. What’s a marketer to do in 2017 and beyond? In this session, Larry will share his unusual...Read More...

April 2017 – Prioritize, Build & Measure Digital Campaigns, with John McPhee & Ryan Campbell

April 2017 – Prioritize, Build & Measure Digital Campaigns, with John McPhee & Ryan Campbell Please join us on Tuesday, April 11, 2017 in the Heritage Room at BridgePort BrewPub as we welcome John McPhee and Ryan Campbell from Oregonian Media Group, who will be presenting “How to Prioritize, Build, and Measure Digital Campaigns”. You will learn how to prioritize your digital marketing efforts, review the right metrics to determine success, and better understand your customer and the most effective channels to reach them. This will be a Beginner to Intermediate level presentation. Powered by Wild Apricot Membership...Read More...

February 2017 – SEO for 2017 and Beyond with Kevin Chow & David Portney

February 2017 – SEO for 2017 and Beyond with Kevin Chow & David Portney Please join us on Tuesday, February 7, 2017 (note 1 week earlier than usual due to Valentine’s Day) in the Heritage Room at BridgePort BrewPub as we welcome Kevin Chow, Director of SEO at Webfor, and David Portney, Senior SEO Manager at 3Q Digital, who will be presenting “SEO For 2017 & Beyond”. You will learn David’s SEO keyword mapping process, how to find and fix spider traps, internal linking disasters and other SEO deal-killers, how to use Google Analytics to uncover hidden SEO gold and find low-hanging fruit...Read More...

February 2, 2017 – Charity of Choice Party!

February 2, 2017 – Charity of Choice Party! SEMpdx is matching up to $5,000 in member donations to our Charity of Choice, Reading Results! Join us after work on February 2 to celebrate our 2016-17 Charity of Choice, Reading Results. We will be matching donations from our members via the Willamette Week Give!Guide, up to $5,000. All SEMpdx members who donate will be entered into our raffle, with some really nice prizes. Raffle tickets will also be available for purchase at the event for $10 each. Lagunitas will be providing their delicious beer, and there will be food available as well....Read More...