Board of Directors

President –

Alan George, Columbia Steel Casting Co., Inc.

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Alan George has been with Columbia Steel — America’s leading manufacturer of steel and iron castings used as replacement wear parts in industrial equipment — for more than sixteen years. He currently manages the development, creation and implementation of all marketing communications for the company based in Portland, OR.

Prior to Columbia Steel, Alan was a sales project manager for Promotion Products, Inc., where he managed portable trade show properties for Microsoft Corp.

 

Past President / Secretary –

Mike Rosenberg, Veracity

icon twitter Board of Directors photo google plus Board of Directors photo icon in Board of Directors photoMike Rosenberg SEMpdx Board of Directors photo

Mike Rosenberg brings experience and passion from two distinct, yet similar, career paths in sports business marketing and online marketing. As CEO of Veracity, a general marketing firm with an emphasis in traditional and online public relations, Mike offers his vast knowledge of digital marketing, performance-based advertising and media agency experience to audiences.

This Portland, OR. native has extensive digital marketing, event and sports marketing experience — holding past executive positions at ethology, EngineWorks, Inc., Oregon Sports Authority and Global Events Group. In 2005, Mike received the Portland Business Journal’s “Forty Under 40” award, which recognizes exceptional executives under the age of 40.

 

Advisory Board –

Ben Lloyd, Add3

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Ben Lloyd Principal at Add3, an Inc. 500 SEM agency with offices in Seattle and Portland. Add3 acquired his search engine marketing agency Amplify Interactive in 2013. Ben started his SEO/SEM career in 1999 working his way through two traditional marketing agencies before launching Amplify Interactive in 2003. Prior to it’s acquisition by Add3, Amplify Interactive  grew to become a leading Portland area boutique SEM firm working with some of the most recognized brands in the silicon forest.

Ben is a co-founder of SEMpdx and has served on the board in a number of roles including President since the group’s inception in 2006. Ben has spoken at a multitude of digital marketing conferences and local area business seminars on search engine marketing. Ben enjoys college football (Go Beavs!), owns a pinball machine, likes to golf when he can, bike commuting when the weather’s nice, and knowing more about Portland than you do…

 

Technical –

Scott Hendison, Search Commander, Inc.

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Scott’s career in search started in the late 1990′s, as the owner of a computer & software store. He offered computer repair service and sold software online until 2002, when he began marketing for other businesses. In 2004 he founded Search Commander, Inc., started attending and speaking at various conferences, and eventually became one of the founding board members of SEMpdx.

Search Commander, Inc is a local search consulting firm that offers multiple internet brands, including SEO Automatic, a membership site and set of white label SEO tools for other internet marketers.

 

SearchFest –

Jessica Ward, ZoomCare

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Jessica Ward is Marketing Manager at ZoomCare, a healthcare system with neighborhood clinics in the Pacific Northwest. Prior to ZoomCare, Jessica was Director of SEO at Amplify Interactive, a boutique SEM Agency located in Portland, OR. She has over nine years of experience in a variety of digital marketing specialties and industries. She has a passion for SEO, Social Media Marketing, and Web Analytics. She enjoys sharing these passions with others by speaking at local meetings and events.

 

Events –

Mike Arnesen, SwellPath

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Mike’s career began in web development and, after developing a love affair with SEO, moved into search marketing full time in 2007. Today, Mike is proudly obsessed with SEO, structured data, and web geekery in general. In addition to running the SEO service at SwellPath as their SEO Team Manager, Mike is a frequent blogger and conference speaker (appearing at MozCon, SMX, State of Search, and, of course, SEMpdx). His responsibilities on the board focus on bringing local search marketers though-provoking and actionable monthly seminars.

 

Robert Frost, ethology

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A graduate of Oregon State University, Robert began his digital journey in 2002 with GTS Services, a software company in Tigard. He joined the SEM team at EngineWorks in 2009, and, once ethology acquired EngineWorks in 2011, took over management of ethology’s SEM team. He has many years of experience in digital marketing, with a focus on SEM across many verticals, and extensive additional experience in client services, account management, analytics and reporting, SEO, and social media. Robert has been a long-time volunteer at SEMpdx events, and hopes to have even more interaction as the events co-chair.

 

Charity of Choice –

Michael Cottam, Visual ItinerariesSEO Consultant

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Michael Cottam’s deep technology experience — programming for IBM, STEP Technology and ProCom — makes him a unique search engine optimization (SEO) expert. He consults specifically for larger organizations that pull their website content from internal databases or content management systems (CMS). Rather than simply editing what already exists within a website, Michael offers tweaks to the organization’s internal CMS to increase SEO — bridging the gap between online marketing and website architecture teams.

In between his programming and SEO careers, Michael launched TheBigDay.com, a honeymoon registry and travel company. He is currently a member of the Rotary Club of Portland, frequently writes articles for industry websites and has created four mobile applications. This former motorcycle racer has a passion for collector cars and hobby aviation.

 

Marketing –

Kevin Getch Headshot150x150 Board of Directors photoKevin Getch, Webfor

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Kevin Getch is the Founder and Lead SEO at Webfor, a full-service digital marketing agency providing search engine optimization, social media marketing, website and logo design. His claim to fame is that his team won the Vancouver Business Journal’s Fastest Growing Business Award in 2013 and he was nominated earlier in 2014 for the small business person of the year award for the state of Washington.

When he’s not focusing on helping small businesses grow their brand he’s practicing Jiu Jitsu and spending time with his wife and two kids.

 

Membership –

Nathan Isaacs,  7G Media

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Nathan Isaacs is the owner and chief storyteller at Seven G Media. He is an accomplished marketing professional and natural storyteller with the expertise to authentically share your story.

Prior to starting 7G in 2010, his professional work includes honorably serving on a U.S. Navy submarine, reporting on crime and other topics for an Eastern Washington newspaper, crunching numbers as a financial analyst for the Bonneville Power Administration.

 

Editor –

Todd Mintz, 3Q Digital

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Todd Mintz, who has been with 3Q Digital since March 2011, has over 10 years of experience in search marketing and has used Google AdWords since it began. He also is very visible in the SEM social media space and is a curator/contributor at MarketingLand. He is also one of the founding members of SEMpdx.

 

Treasurer –

Tony Svoboda, WebRanking.com

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Tony is the Founder and CFO of Locology L.L.C. and WebRanking.com. Since January 1998, Tony has been the driving force behind the vision and direction of WebRanking.com.

Responsible for the development of the company’s corporate strategy and overseeing its finances, Tony still finds time to take an active role in the day to day operations of the company, while continuing to look for new ways to offer clients world class services and programs at affordable prices.

Partnerships –

Trish Carey, PSU

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Trish Carey has over 19 years of marketing experience, starting in the commercial real estate industry, moving into software, and currently working in professional education.

As a digital strategist, she’s helped her clients/company with strategies to define their goals in clear, concise language, determine the most effective steps to accomplish those goals, and then implement a measurable plan of action.

Trish currently works with Portland State University’s Center for Executive and Professional Education (CEPE) where she is responsible for the overall marketing plan, with a special focus on digital marketing and social media.