SEMpdx is the premier association for Portland Educational Marketing Events for search marketers in Oregon. We meet monthly (second Tuesday of each month) for education and networking events.

Facebook Ads – SEMpdx Event Recap

November 8, 2016 – We dove into Facebook advertising at this month’s event with Five Mill’s Susan Wenograd walking us through everything from the essential foundations to powerful tools that will help bring successful ad performance.  Here are a few highlights from her jam-packed presentation: Facebook analytics and Google analytics differ greatly. To better understand the data Facebook provides, be sure to assign specific conversion tracking. When it comes to audiences, look-alike audiences can be helpful in creating a pool. Also, don’t...Read More...

December 2016 – Holiday Networking Party

December 2016 – Holiday Networking Party SEMpdx Joins Forces with Local Organizations for a Holiday Party! Join SEMpdx and our local partners pdxMindShare, Mac’s List, IABC, OEN, and AMA after work on Tuesday, December 6, 2016 to celebrate the holiday season by eating, drinking, and partaking in good conversation. Light appetizers will be provided. There will be a no-host bar. When Tuesday, December 6th, 5:30pm – 9:00pm Where Spirit of 77 500 NE Martin Luther King Jr Blvd, Portland, OR 97232 (view map) Cost FREE to All, RSVP Below! Sponsors Digital & Print Advertising...Read More...

November 2016: Facebook Ads with Susan Wenograd

November 2016: Facebook Ads with Susan Wenograd Please join us on Tuesday, November 8, in the Heritage Room at BridgePort BrewPub as we welcome Susan Wenograd, Partner at Five Mill, Inc., who will be presenting: Drinking From the Demographic Firehose: How to Succeed With Facebook Ads. Powered by Wild Apricot Membership...Read More...

SEMpdx Unveils Engage Conference Branding

SEMpdx Unveils Engage Conference Branding In case you missed it, SEMpdx’s past president and board member, Mike Rosenberg announced in April that SearchFest planned to change its name to Engage, which is taking place on March 9, 2017 at the Sentinel Hotel in Portland, Oregon. Check out the full post, It is time to Engage!. We said we would unveil the new conference logo and branding at our annual Rooftop Networking Party which took place last night – and we did just that! If you weren’t able to attend the Rooftop event to see the branding in person, you can check out the new Engage...Read More...