Most brands have a meaningful presence on social media, yet challenges remain. New and evolving social media platforms continually challenge marketers to stay relevant. Beyond the “Big 6” social platforms (Facebook, Instagram, Pinterest,...
Where does the time go? It seems like just a year ago we were making predictions about 2019 digital marketing trends, yet here we are. For the past 15 years, the Anvil team has put on thinking caps, gazed into the crystal ball and read tea leaves to...
Over the years, I’ve written extensively on the topic of social media marketing. I’ve covered the spectrum of topics from social media research and management to monitoring and measurement. As Facebook, Twitter and other social platforms take...
Please join us on Tuesday, April 9, as we welcome Lauren Teague, Social Media Analyst at Convince & Convert, who will be presenting "Social Media + Statistics = Not Your Average Metrics...
[caption id="attachment_14025" align="alignnone" width="300"] Social media + Search engine optimization = success[/caption] In their quest for the most useful search result, Google’s algorithm has placed increasing weight on social media...
SEMpdx has partnered with CMD, Oregon's largest multi-disciplined marketing agency, and specifically with the agency's earned media group, to help further promote and raise SEMpdx’s profile. CMD has been a front runner in developing best...
I just wrapped up 4 days of blog coverage for Search Marketing Standard at SES New York. You can read about the 16 sessions I attended online, and check my personal blog for additional color commentary. All-in-all, the event was good. Since I...
SEMpdx is well-represented at OMS here in San Diego. Kent Schnepp and myself moderated round table discussions after lunch today. I'm covering the event on Search Marketing Standard's blog. Visit SMS's blog for more updates...