Charlotte Digital Summit 2019 Event Recap

As a seasoned presenter on digital marketing-related topics, I’ve had the opportunity to partner with Digital Summits conference series, speaking in Seattle, Portland and most recently Charlotte. The strategic reason to present on the topic of...

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7 Steps to Leverage Social Media to Increase Search Engine Visibility

[caption id="attachment_14025" align="alignnone" width="300"] Social media + Search engine optimization = success[/caption] In their quest for the most useful search result, Google’s algorithm has placed increasing weight on social media...

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Five Steps to Generate Search Engine Visibility, Authority and Quality Links via Public Relations

While some search engine marketers may have a fundamental understanding of public relations (PR) tools and tactics like press release optimization, many lack the sophistication or experience to truly leverage the power of PR to generate quality...

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Search Engine Strategy New York as Experienced by SEMpdx President Kent Lewis

I just wrapped up 4 days of blog coverage for Search Marketing Standard at SES New York. You can read about the 16 sessions I attended online, and check my personal blog for additional color commentary. All-in-all, the event was good. Since I...

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Portland State University Offers eMarketing & SEM Courses with new Internet Strategies Workshop Series

For those of you looking to crack into the SEM industry, or expand your Web knowledgebase may be interested in signing up for one or more of PSU's Internet Strategies Workshop Series. I provide a more detailed overview on my blog, as I'll be an...

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